Science Careers matches qualified scientists with jobs all around the world. Dedicated to serving the scientists worldwide, the long standing job board needed to boost its recruitment revenues and increase its traffic in order to generate increased profits for the association.
Moving to the Madgex platform, gave Science Careers all the tools they needed to grow their business. They were quick to utilise the extensive range of upsells to create attractive packages for recruiters which boosted their recruitment revenue.
With Madgex’s built in SEO tools, Science Careers was able to optimise every element of their job board and capitalise on its sophisticated functionality. In order to increase job seeker and recruiter conversion rates, Science Careers also developed targeted marketing campaigns using data reports from the Job Board Insight tool.
With a strong focus on increasing their site’s visibility and traffic, Science Careers was able to boost its organic search traffic by over 174%. Their targeted email campaigns also began to drive up website visits, with Jobs By Email (JBE) traffic rocketing by 80%. Their campaigns have proven to be on the mark, with JBE applications increasing by almost 50%.
With a larger audience share (31% increase) and a wide range of revenue-generating packages available to recruiters, Science Careers has seen substantial growth in their profit margins.