Precision Marketing re-designed and developed by Madgex
4 October 2006
4 October 2006
Madgex, the specialist providers of B2B magazine websites and job board software solutions, are pleased to announce the launch of the new Precision Marketing www.precisionmarketing.co.ukwww.precisionmarketing.co.uk website for Centaur Media.
The site has been designed and developed by Madgex, as part of the wider relationship with Centaur which has previously seen the launches of www.mad.co.uk, www.theengineer.co.uk, www.nma.co.ukwww.nma.co.uk and www.logisticsmanager.com
Precision Marketing is the UK's only fortnightly business magazine devoted to direct marketing. Available via subscription, it is read by marketers across the consumer and business-to-business spectrum as well as agency, media and supplier personnel. Acknowledged as the leading publication in its sector, Precision Marketing provides its readers with up-to-date news, analyses and authoritative features in relation to direct marketing, e-marketing, database management and customer relationship management.
The site also has a sophisticated jobs section displaying the latest jobs for marketing professionals and graduates. Job seekers can search the comprehensive database of marketing vacancies, apply online to receive the latest jobs by email, and post their confidential profile to apply for jobs online and let recruiters find them.
Declan Gough, Publisher comments: "Building a magazine website can be a daunting prospect, as many publications have found to their cost. All too often the brand loses its core values when it switches online. Precision Marketing's transition was made a great deal easier by Madgex. We had a very tight deadline - from concept stage to going live in just three months - yet this was achieved with little fuss and initial reader feedback has been very positive."
Simon Conroy, CEO at Madgex adds: 'We are delighted to be working with Precision Marketing as part of the ongoing services we provide to Centaur. We hope the new online offering enhances this already popular publication'.